Product Rebels

End-To-End Thinking: A Winning Strategy

Product Rebels Season 1 Episode 15

Vidya Dinamani and Heather Samarin welcome Rachel Obstler, VP ofProduct at Heap.

Rachel shares her experiences at PagerDuty and Heap, where she identified broken markets and bridged gaps to improve customer experiences.

Today’s conversation emphasizes the need for end-to-end thinking, user feedback, and transparency in product development. Rachel's advice includes conducting primary research, embracing the Jobs To Be Done framework, and empowering teams to make decisions.