Product Rebels

The Detective Mindset Driving Successful Product Strategies

Product Rebels Season 1 Episode 21

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0:00 | 39:16

Vidya Dinamani and Heather Samarin sit down with Dr. Ari Zelmanow, Head of User Experience Research & Communications at Twilio. 

With his previous experience as a former metropolitan police officer, Ari discusses how he combines his detective mindset with UX research to uncover valuable insights that drive successful product strategies.