Product Rebels
Twice monthly, Vidya Dinamani and Heather Samarin talk to battle-hardened product leaders about building phenomenal products. Their guests are industry experts, people who have pioneered remarkable careers at companies like Netflix, Intuit, Khan Academy and Infusionsoft. Making customer-driven product choices is the right move. But it’s not always the popular one. If advocating for your customers has you feeling like a lone wolf, hosts Vidya and Heather—product rebels in their own right, with 20 combined years of experience—are here to help you learn from the best, so you can pave your way confidently.
Product Rebels
Agile Testing for B2B Success
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Product Rebels
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Season 1
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Episode 35
Join Heather Samarin and Vidya Dinamani as they dive into a compelling conversation with Julia Stefani, CPO at Treasure Financial.
Discover how Julia navigates the unique challenges of B2B research, building trust within her organization through hypothesis-driven insights and agile testing.
Learn about her journey from hypothesis to market success, the pivotal decision to pivot towards API products, and the incredible growth that followed. Julia also shares invaluable tips for product managers on grounding decisions in data, storytelling, and practicing leadership skills.